For its newest runway occasion, Balenciaga sought inspiration from Springfield. As a part of its spring 2022 present at the Théâtre du Châtelet throughout Paris Fashion Week, the luxurious vogue home premiered a 10-minute episode of The Simpsons specifically made for the event.
In the episode, Homer buys Marge a Balenciaga (or, reasonably, “Balenciaga-ga”) costume for her birthday, solely to return it after clocking the price ticket. But when Marge returns the costume with a thank-you card for Demna Gvasalia, the artistic director invitations the total city of Springfield to mannequin his designs in Paris. Balenciaga’s movie star clientele make an look, as does Anna Wintour.
The objective of the “premiere” was saved a thriller from stars who attended, which included Cardi B, Elliot Page, Naomi Campbell, and Lewis Hamilton. As friends had been invited to take photographs towards a bright-red backdrop, fashions additionally shuffled in to debut new designs. Per WWD, Balenciaga stated the occasion was the “latest in a progression of activations that push sure boundaries arrange between vogue and different types of leisure, tradition and expertise, shifting the model away from an simply definable class.”
Watch the high-fashion cartoon episode in its entirety above.
