Struggles within the hospitality sector brought on by the coronavirus pandemic aren’t stopping Margaritaville from opening a brand new location in New York Metropolis.
“We’re simply very excited to deliver the Margaritaville life-style to the island of Manhattan. Individuals overlook it is an island,” CEO John Cohlan advised FOX Enterprise Community’s “Cavuto: Coast to Coast” Wednesday.
Positioned in Occasions Sq., the brand new resort hopes to supply “a way of escapism” from the hustle and bustle of the large metropolis, Cohlan defined.
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The Margaritaville Resort Occasions Sq. has 234 visitor rooms and boasts options that inlcude an outside heated pool, soundproof home windows, laundry/valet service and a health middle, in response to the resort’s web site.
Whereas some accommodations have needed to pause expansions and even shut places as a consequence of a pandemic-induced decline in journey, Margaritaville selected to go forward with the brand new resort.
In September, the American Lodge & Lodging Affiliation (AHLA) underscored the hospitality trade’s troubles by reporting that 68% of accommodations had lower than half of their pre-crisis workers working full time.
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“I want I may say we have been prescient sufficient to know that the vaccine would arrive, however generally it is higher to have that success and be fortunate,” Cohlan advised host Neil Cavuto. “Our sense is that the coast is clearing now. And on the planet of Margaritaville, we have a look at our glass half-full and optimism actually is an enormous a part of the DNA of what we do.”
The CEO acknowledged that the Large Apple doesn’t essentially align with the model’s tropical island look, however nonetheless expects the launch to be successful.
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“A few of our most profitable properties aren’t on the seashore, [they’re] within the Smoky Mountains, at lakes,” he stated. “We simply assume that to have the ability to stroll into an setting that’s enjoyable, [and provides] a way of escapism after having had an thrilling day in Occasions Sq. and New York shall be very engaging to folks.”
Margaritaville Resort Occasions Sq. is scheduled to open in Spring 2021 and is at the moment taking reservations.
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FOX Enterprise’ Daniella Genovese contributed to this text.